The BEFEST Awards for 2017 were held in Sydney last night. In exciting news, Audible, Berlei and Emotive all take home some metal.
Berlei wins silver in the Best Branded Content Campaign category for #DoItForYourself featuring Serena Williams.
Emotive and Parlour’s campaign with Berlei #DoItForYourself has been shortlisted in the category of Best Branded Content Campaign.
Audible wins silver for the Best Use of Music category for ‘Listen To Your Book’.
The campaign stars renowned Australian Actor Craig McLachlan and Comedian Jordan Raskopoulos. The duo takes viewers on a journey back in time with a parody of the famous Roxette song ‘Listen to your Heart’ retitled and rewritten as ‘Listen to your Book’, demonstrating how time-poor Australians can reignite their passion for great stories while multi-tasking with audiobooks.
And Emotive win Bronze in the Content Company of the Year category.
Congratulations to all the winners and finalists – here’s to 2018!