Four Seasons Condoms. Valentine's Day & Mardi Gras
Four Seasons Condoms wanted to promote awareness and consideration of the NAKED Condoms range and the range of sizes available. Communicating the diversity of sizes is an important message, as the right fit becomes important for safe sex.
Emotive created two tongue-in-cheek social video campaigns around two significant cultural moments – Valentine’s Day and Mardi Gras.
The key to these ideas were to create videos that entertained and engaged with the core audience whilst communicating the clear brand message in a humorous way, and staying true to the irreverent tone and personality of the Four Seasons Condoms brand.
Are you the right fit for your Valentine?
How big do you want it this Mardi Gras?
Both campaigns were amplified on the Four Seasons Condoms YouTube and Facebook pages.
Director – Leigh McSwan
Producer – Hayley-Ritz Pelling
Production Coordinator – Aja Sandoval
Editor – Sean O’Reilly